Admire, Learn
comments 5

Lingerie frocks from the Pictorial Review 1915 & 1916

The Pictoral Review, July 1916

Following on from my terminology post about lingerie dresses and lingerie frocks, here are a few more advertisements featuring lingerie frocks from the June 1915 and July 1916 issues of the Pictoral Review magazine.

These illustrations show patterns sold by the American Fashion Company.  The detailed images give ideas for fabrics and trim, while the simple line drawings show the basic dress lines.

Pictoral Review June 1915

Pictoral Review June 1915

Pictoral Review June 1915

Pictoral Review June 1915

Pictoral Review June 1915

Pictoral Review June 1915

The simple line drawings also show other pattern variants, like the fancy puffed mameluke sleeves of 6203, instead of the simpler sleeves shown above.

Pictoral Review June 1915

Pictoral Review June 1915

The July 1916 page shows fashions for spectators and sportswomen.  It should be pretty clear which is which!

The Pictoral Review, July 1916

This page is quite interesting, because it shows how garments were considered ‘frocks’ or ‘dresses’ even when they were two-piece garments.

(side note, how adorable are those hats?  The sculptural ribbons on the one with the plaid dress, and the little tipped-up bergére revival hat on the far right… delicious!)

The Pictoral Review, July 1916

Check out how the shoes shown with 6582 and 6787 are the twins of the American Duchess Molieres!

Here is the full descriptions of the outfits:

The Pictoral Review, July 1916

Pictoral Review, July 1916

(more hat side notes.  The feathers on the underside of the brim?  Brilliant!)

The Pictoral Review, July 1916

Look at the extremely sheer blouse worn with this: the artist has taken care to show how translucent the collar is.

The Pictoral Review, July 1916

(final side note:  I desperately want something that does a good approximation of a 1910s sports boot.  I wonder if there is enough demand for American Duchess to think about it…)

Hope you enjoyed this peek into mid 1910s fashions, and more insight into lingerie frocks!

5 Comments

  1. I adore the frock with the smocking on the hips! It reminds me of all the smocking my mother did for me, including the bodice of my wedding dress. That is a costume I’d love to recreate today. Thanks for sharing these, they are delightful.

  2. Gillian Stapleton says

    Had you considered building your own ‘spat’ type lace-up tops onto a pair of flats? Sabine of Kleidung um 1800 made herself a pair of Regency walking boots this way, and the results are impressive. x

  3. Antonia Mengler says

    How can I find these patterns? I would love to have them in my pattern collection.

Leave a Reply

Your email address will not be published. Required fields are marked *